Switching from a visual domain in its different manifestations (yes, that’s what our section was about so far), we’ve decided to dilute the appearing tendency with a web design project from a German company, producing magical scents for women.
If some of you have guessed the topic already, then the name of YUNIQU is more than familiar to you. And it’s not surprising: the company provides people all over the world with unique scent compositions, distributed as a subscription plan. Their service gives an opportunity to gladden its customers with new scent every month, which basically means purchasing a ticket to the perfume world.
We’re intrigued enough to try their products in the nearest future because of the fresh concept and mostly based on the presented identity design by Marvin Schwaibold. He was spinning the imagery around soft color systems, uncommon grid-based layouts and an elegant touch of Chap sans serif font. Since YUNIQU is primarily a fashion brand, the web design identity couldn’t go without product images. Peter Muntanion was the one to reward it with high-quality trendy shots. Resulted in unobtrusive with regard to their audience branding meanwhile sophisticated undertone is the straightforward formula of success.