Following the well-established design trend for favoring human experience, it’s the person-to-person connection, which results in more engaged audience interaction and higher impressions. In times of self-isolation and forced solitude, the urge for the human approach is stronger. The easiest way is to involve the vector characters — cartoonish target audience representations, guiding people through your resource, and turning it into a memorable journey.
Aiming for success you look up to the best of the best in the field: companies who are trusted for their impeccable service and who hitch on together with their community. Famous brands like Mailchimp, Etsy, Dropbox and Slack have developed the recognizable online presence, using character illustrations in different website areas. This attitude shows that these services were made by people and for people, implying a kinship existing in the service-using community.
There are dozens of ways you can prove the efficiency of vector characters for your online platform by turning to some paid character creators or free illustrations for websites. Just choose the style to your liking and start telling your story to the world!
Woosh: Vivid Library of Characters
IRA Design: Gradient Dimensions
Blush: Tell your story with illustrations
Absurd Design: Absurd Illustrations That Make Sense
Scale: New Open-Source Illustration Each Day
ManyPixels: Illustration Gallery
Charco: All Distressed and Grungy
Phonies: These Are Worth Meeting
DrawKit: Working From Home Illustrations
Steamline Lab: Experiment with 80 Free Illustrations
Iconsout: Snipping Digital Paper Illustrations
3D Bay: Compose New 3D Plots
All Humaaans Are Here
Humaaans is a mix-and-match library you can use to create characters and even scenes in a bold, vibrant style. Designed in Sketch and InVision Studio formats, it is free for personal and commercial (yay!) use. And you just can’t help enjoying the process as you make the first click. It literally devours your mind and thoughts!