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12 UX Design Trends for 2020

Good UX design just makes sense since the competition in the web design industry is fierce!

The Designest Staff by The Designest Staff
April 3, 2020
in Design
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We don’t need to remind you how important it is for UX designers to stay on top of their design game! With every new year there comes a set of trends to try out through the months in order to make your users’ experience richer.

With no further introduction, let’s get right into it! These are some of the most popular and important design trends 2020 for UX designers according to UX Planet.

Stunning Animations

Plain is not good enough anymore. When you create an amazing design you should consider adding interactive animations to it and show everything in motion!

UI/UX interactive animation by Dimest

Split Screens

A block layout is the most comprehensible and easy to read layout you can use. It gives your content boundaries and symmetry. However, there’s a beauty about asymmetry that can give your website a new modern look and users are actually loving it.

Asymmetrical layout
Asymmetrical layout

Text is Part of Design Too

Human writing, more than a trend, is just common sense. The actual content is what makes the reader identify with your website or not. How you decide to write and show that content is a big part of your design too.

Trendy instagram story maker for a design themed post
Trendy instagram story maker for a design themed post

Combine Video & Content

Combine fast loading videos with text and other types of content. The result is a high sensory experience that can hold the user’s attention. Whether you decide to add background video under text or involve animation with your content, the result is absolutely worth it!

Text is Part of Design Too

Designers in 2020 Can Also Develop!

How frustrating is it when you know exactly what kind of design you want but you don’t really know if there will be enough time or budget to make something great? Then you experiment with some coding and get yourself into a very dark place where everything can go wrong or everything can turn out just fine. Because designers who mess with code can become really dangerous, we can now use super useful tools like Webflow. With tools like this, you can actually make all your design ideas happen.

Also, there other major tools to make your life easier in terms of visuals. To name just one: mockups! Placeit offers all kinds of mockups for all kinds of designers whether you are building an app, a business, or selling fashion through apparel products or print! You can find hoodie mockups, hat mockups, iPhone mockups, billboard mockups, and much more!

Designers in 2020 Can Also Develop

Macro Spaces

Macro empty spaces are a big trend to emphasise important aspects of your website. Don’t be afraid to use as much emptiness as you need.Designers in 2020 Can Also Develop

Macro Spaces
Macro Spaces

Product Renders

Make product renders rather than simple images to give your users a more realistic experience, like an almost touching feeling. 3D data visualizations are also a great way to illustrate your products and their information.

Product Renders
Product Renders

Varying UX

Modern analytics allows designers to place their customers into different categories according to how they behave on their page. This information is very valuable to create different UX design experiences that will be most favorable to each user type.

Varying UX changes depending on the time a user spends on a website’s block or how long it takes them to scroll. Depending on these behaviors the website may act differently. Make tailored experiences based on your users’ behaviors!

Varying UX Experience

Mobile-First Design

With Cake’s arrival, a new browser for mobile surfing, websites optimized for any mobile device are a must. Mobile UX design should be in any designer’s and web builder’s priorities.

Mobile-First Design
Mobile-First Design

Bold Typographies

Bold typographies are great attention grabbers and are also great for overlapping. Just like we said before, there is a big trend coming involving joining text content with video or animation. To do this in a way that looks great, heavyweight fonts that can keep your words visible will be ideal.

Bold Typefaces
Bold Typefaces

Illustrations Are the Art of Digital Design

With the trend of trying to make websites more human and artsier, illustration work has come a long way. Using illustrations may make your website look like it is following 2020 UX trends.

Illustrations Are the Art of Digital Design
Illustrations Are the Art of Digital Design

Uninterrupted Buying Experience

Two things here: first, add as many customizable options to your buying process as you can. Second: stop showing your users pop-ups and annoying banners that are just getting in the way of a purchase. Let them experience your shop in a clean, easy way.

Nike custom buy
Nike custom buy
Nike custom buy
Nike custom buy

In the End…

Good UX design just makes sense since the web design competition is fierce! Choosing to follow one of these new trends for 2020, a few of them, or all could be a great move for your website, app, portfolio, or any other web design project you are working on this year!

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Comments 1

  1. Adam Rees says:
    3 years ago

    Indeed, it’s the site’s visual appearance that actually counts in making the first impression. By the an interesting article it is.

    Reply

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